Optimizely Destination

The FunnelEnvy platform has a native “sync” between FunnelEnvy Audiences and Optimizely Audiences. When the checkbox is checked, creating or updating an Audience will create or update a corresponding audience in Optimizely that can be used for targeting in an experiment.


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If a user meets the conditions for the FunnelEnvy audience they will be added to the corresponding Optimizely audience in real time.


This document describes how to set up Optimizely Experiments with a FunnelEnvy Audience.