Configuring Audiences

Head over to the “Audiences” tab in the FunnelEnvy platform. Here you’ll be able to create your custom audiences as well as add classification conditions to associate collection attributes with these audiences. You can multiple conditions and condition groups, creating arbitrarily complex rules as necessary for your business requirements.


This configuration is done at the bottom of the audience page in the Audience Condition Builder. Here you can select from all of your configured conditions, related attributes and standard predicate operators.


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Any visitor that meets the criteria for a FunnelEnvy audience will be associated with that audience in real time.